
How to choose your new sofa
Think about the look you’re after. The colour, shape and style of your upholstery will have a huge impact on the look and feel of your room. With more than a hundred different sofa and chair styles to choose from, in hundreds more sizes, colours, leathers and fabrics, the William & Sons range has something for everyone. If you’re looking for style and practicality, explore our extensive leather gallery. If comfort and support are your priorities, try our fabric collections. And if you want to create your own distinctive style, visit our Signature Collection.
Choose the right shape, support and comfort
Our factory trained sales staff will be happy to explain the different qualities of all our sofas. Here are some of the key things to consider:
Frame: this gives the sofa its shape and structure. The frames in our range are tough, strong and durable to cope with demands of everyday life.
Support: our sofas have a number of different support systems, from traditional coil springs and webbing to serpentine or zigzag springs and sprung edges.
Fillings: this is the ‘comfort layer’. There are 3 choices:
Foam
This gives the firmest feel and retains its looks best. Manufacturers of traditional furniture prefer foam fillings.
Fibre
A man-made synthetic filling usually wrapped in ‘ticking’. Offers medium to soft comfort, depending on the density of the filling. Cushions must be plumped daily to retain their shape.
Feathers
A soft, luxurious option, these cushions must be plumped daily to keep their shape and comfort. If you like the feather effect but are allergic to feather fillings, our sofa experts will help you find a soft alternative.
Our suppliers often use a mix of fillings - foam cushions with a fibre wrap, or feather cushions with a foam core. Try them all before making your choice.

Your sofa buying checklist
• Measure carefully!
Before you order, please make sure your chosen sofa will fit your room and can be maneuvered into your house. Some of our larger items come apart for delivery, so ask us for help if you’re worried. Once your furniture is in production, we can’t accept your cancellation without a charge
• Try before you buy
Visit our 35,000 square feet superstore to see all our ranges, test them for comfort, try some recliners and ask our sales staff for more information on your favourites.
• Protect your investment
While everything at William & Sons comes with a standard 12 month quality guarantee, it’s worth asking about upgrading to a full 5 year Guardsman Warranty too. Our excellent cover plan will give you peace of mind for 5 years plus your new furniture will also be covered for accidental damage including spills, stains, tears and scratches. It’s well worth the extra cost to relax and enjoy your new furniture, worry-free!
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How to choose your new furniture
Start by thinking about the look or style you’re after. Our dining range alone includes tables and cabinets in wood, metal, glass and even stone. Leather is an increasingly popular option for bedsteads.
Here’s a quick guide to the pros and cons of different materials.
Wooden furniture
Every piece of wooden furniture is unique, with different characteristics in colour, grain and durability. Cabinets can be made from softwoods such as pine or hardwoods like oak, ash, maple and teak. There are some woods, such as beech, that don’t fall into either category.
Wooden furniture is affected by temperature and humidity. You should avoid placing solid wooden furniture, particularly oak, on under floor heating. If your room is very dry or very damp, it may be worth considering glass and metal or stone furniture.
Our sales staff will be happy to explain the benefits of different woods and finishes, show you how each piece is made and tell you all the pros and cons of solid wood, veneer & foil.
You can also find out how to care for wooden furniture in our furniture care guide.
Metal and glass furniture
For a more contemporary look, we have a stunning range of extending and static dining tables in metal and glass, with a choice of leather or fabric chairs. We also have metal and/or glass shelving units, and a wide choice of small occasional tables and bedsteads.
Metals are available in a range of different finishes and colours and all glass meets with British Safety Standards BS6202.
Stone Furniture
Our stone furniture range includes large and small dining tables, occasional tables, stone topped sideboards and consoles. Stone finishes include travertine, marble and granite.
Furniture buying checklist
• Measure carefully!
Before you order, please make sure your furniture will fit your room and can be maneuvered into your house. Some of our larger cabinets come apart for delivery, so ask us for help if you’re worried. Once your furniture is in production, we can’t accept your cancellation without a charge.
• Take a closer look
Visit our 35,000 square feet superstore to see all our dining & bedroom ranges, feel the quality, and ask our sales staff for more information on your favourites.
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Memory Foam / Latex
Using either open coil or pocket spring systems we have sourced a range of mattresses containing a special foam-like material that reacts to heat and pressure. That means less pressure on the body, better support and a more restful sleep. By using the spring systems as well, it means you shouldn’t get as hot when sleeping because the springs allow the memory foam or latex to breathe.
Fillings
Fillings protect you from the springs in the mattress. There are various choices of fillings. Our bed experts will help you choose the right one for you.
Firmness
Lower priced mattresses are produced in standard tension, whilst more expensive options have a choice of soft, medium or firm tensions. If you sleep with a partner and both find different tensions comfortable, we can even create a mattress with different tensions on each side.
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Do you ever end up with more guests than you have beds for? Well with a sofabed that’s no longer a problem! We’ve got a comprehensive range of stylish sofabeds to choose from including designs in both leather and fabric.
How to choose your new sofabed
The best way to choose a sofabed is to try a few out. Sit on them, lie on them and ask our sales staff to explain all their benefits & demonstrate how easy they are to open & close. Spend as much as you can afford to generally the higher the price of the sofa bed, the more support and comfort it will give you.
You also need to consider where you’re going to put it. You’ll often need a bit of room (up to 23cm or 7’) from the back of the sofa to open the bed out fully. If a full sized sofabed with arms won’t fit through your bedroom or stairway, some of our sofabeds have removable arms so they’re much easier to manoeuvre in tight spaces. Some have no arms at all and can still open out to nearly the same width as a standard double bed.
Your sofabed options
Sofabeds are only designed for occasional use as a bed. Mattresses are foam or sprung, up to a depth of 10 cm (4”). Because you sit on a thin layer of padding over a bed mechanism, sofabeds feel firmer than a standard sofa or chair. The firmness of the sleeping surface will depend on how your sofabed works. If the sofabed pulls out from the bottom of the sofa or chair so it’s quite close to the floor, it will feel fairly firm. If it’s a metal frame that unfolds to the same height as the seats, with a canvas-like base or wooden slats for the mattress, it will feel more like a normal bed.
Make it last
Care for your sofa bed as you look after your sofa and your bed. Rotate and turn the mattress every time the sofabed is used, and don’t overload any storage spaces. Your sofabed comes with a standard 12 month manufacturer’s warranty, but it’s worth asking about Guardsman our protection plan upgrades our standard warranty to 5 years cover plus it also covers your sofabed if it’s accidentally damaged.
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